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The Window of Exposure
In the Rugby and Warwickshire business community, we often hear the same refrain: “I have a plugin that does my updates daily, so I’m covered.” From a purely logical standpoint, “daily” sounds frequent. But in the world of automated cyber-threats, a 24-hour cycle is an eternity. If a major vulnerability in a common WordPress plugin is discovered at 09:00, and your “daily” update isn’t scheduled until 21:00, your business is exposed for twelve hours.
In that window, automated botnets—which scan the web at a rate of thousands of sites per minute—have already identified your site as a target. Frequency isn’t just a “nice to have”; in modern cybersecurity, frequency is safety.
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Bot vs. Bot: The Reality of Modern Attacks
The image of a hacker manually typing away to break into your site is a myth. Modern attacks are industrialised. They are executed by “search-and-infect” bots that look for specific software versions with known flaws.
If your site is sitting in a “Standard Hosting” environment, you are relying on willpower and slow schedules. To defend a business in the Midlands today, you need a system that operates at the speed of the threat. This is why Digital Rugby operates on what we call The 6-Hour Rule.
The 6-Hour Pulse Check
Instead of the industry-standard 24-hour cycle, our Active Guardianship model utilizes a 6-Hour Pulse Check. Four times every single day—1,460 times per year—our system performs a comprehensive sweep of your infrastructure on our UK Enterprise Infrastructure.
This “Pulse Check” does not just look for updates; it coordinates several layers of our Asset Optimisation Suite:
- The Perimeter Firewall Sync: We update our “Blocked” list across our entire network every six hours, ensuring that a threat detected on one site is instantly blocked on yours.
- Vulnerability Patching: When a “Zero-Day” flaw is announced, our systems don’t wait for the next day. The 6-hour cycle ensures that the “Window of Exposure” is narrowed to the absolute minimum.
- The Digital Flight Recorder Audit: Every six hours, our logs are verified for integrity. If a file was modified between checks, we know exactly when and how, allowing for an immediate “Time Machine” restoration.
Governance via 1 Point 3 Creative Ltd
We understand that technical claims require corporate accountability. Digital Rugby is a specialised trading brand of 1 Point 3 Creative Ltd (1.3 Creative).
Since our founding in 2015, 1 Point 3 Creative Ltd has spent a decade managing complex digital environments for firms that cannot afford downtime. By partnering with an established UK entity, you gain the security of a decade of experience and the Corporate Accountability that a faceless, overseas “hosting landlord” simply cannot provide. We don’t just sell you a tool; we provide the Strategic Capacity to grow, knowing your foundations are guarded.
Physics and Proximity: The UK Sovereign Cloud
Speed isn’t just about software; it’s about hardware. By hosting your site on our Sovereign Cloud, your data stays in the UK. This doesn’t just help with GDPR compliance; it reduces the “latency tax” on your security checks. Our systems can scan and protect your site faster because they are physically closer to the data.
Summary: Daily updates leave your business exposed to automated threats for up to 24 hours. Digital Rugby’s 6-Hour Rule narrows this window, providing 1,460 annual checks to ensure your Rugby-based business remains secure, fast, and resilient against modern botnets.
About us
“We are your Strategic Capacity Partner.
Many small business owners in Rugby are stuck in the ‘Capacity Trap’—too busy running the business to grow it. Traditional agencies just sell you ‘services’ that require more of your management time.
Digital Rugby is different. We build the Infrastructure (Websites & Hosting) and the Intelligence (AI Agents) that do the work for you. From secure hosting that guards your data to ‘Virtual Staff’ that help draft your emails, we provide the extra hands and brains you need to compete.”



